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College of Administrative and Financial Sciences
ECOM201 – Introduction to E-management
Assignment 3
Daway Medical Company
Consider yourself as Global Manager for a Medical Company (Daway) that is leading
chain of retail pharmacy in Saudi Arabia, Jordan and United Kingdom. This company
uses digital solutions for their business, but it focuses heavily on its retails sales.
However, due to the recent Covid-19 pandemic, the way how they do business has
been remarkably impacted. Not just with sales, the impact of this pandemic
effected the way this company work, communicate and operate.
Therefore, as the global manager of Daway medical company you are required to
develop a detail strategy on the following:
• Introduction about the topic.
• Explain what are the limited options that Daway currently have regarding
dealing with the pandemic.
• What is the level of technology urgency Daway needs to sustain its
• As a global manager, leading from home involves the leverage of digital
capabilities. What are these capabilities? List and explain at least 3.
• Explain what type of virtual management characteristics will be
implemented and why?
• How the virtual teams will work together?
• What tools are they using for communications and task management?
• How you will manage delivering the new changes within a short time in
different locations in terms of language, cultural, time, political, and
economical differences?
• What are techniques that you will be using to create a strong team with
a high level of teamwork?
• What are the advantages and disadvantages of managing a virtual team?
• What type of conflicts might occur between members? When it
happened how will you solve it?
• As a manager how you will manage the outsourced projects?
• What techniques that you will apply to encourage and motivate your
team for improvement?
• Conclusion.
Keep in mind that the project MUST be supported by evidence and resources.
Otherwise, your answer will not be valid.
Useful links:
APA reference system https://student.unsw.edu.au/apa
About plagiarism http://wts.indiana.edu/pamphlets/plagiarism.shtml
About plagiarism https://en.wikipedia.org/wiki/Plagiarism
Guidelines for the assignment:
This is an individual project, which is part from your course score. It requires effort
and critical thinking.
Use the given cover page below. One mark will be deducted if there is no cover page.
Your assignment must be supported by evidence and resources. Otherwise, your
answer will not be valid.
Use font Times New Roman, Calibri or Arial.
Use 1.5 or double line spacing with left Justify all paragraphs.
Use the footer function to insert page number.
Ensure that you follow the APA style in your project.
Your project report length should be between 2500 to 3000 words.
Up to 20% of the total grade will be deducted for providing a poor structure of
assignment. Structure includes these elements paper style, free of spelling and
grammar mistakes, referencing and word count.

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